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Petfluence Owner Jasmine Presenting at Florida Pet Services Association

Bark! Chirp! Meow!

We’re Petfluence!

The creation of Petfluence arose when we attended the 2023 Florida Pet Services Association Summit in Orlando, FL. We noticed very quickly that every business and professional that attended cared a tremendous amount about what they do in the petcare industry. We also noticed that there was a surprising deficit of marketing specialists to help support these lovely petcare professionals to do their job to the fullest.

Petfluence has been designed from the ground-up to be the landing space for any and all pet professionals. You deserve to work with people that really understand and love the work that you do. As lifelong pet owners ourselves, we truly empathize with the struggles of each unique role pet professionals bring. Petfluence is here to be YOUR lifeline just as you are often the lifeline of pet owners through and through.

our mission

We are dedicated to helping pet professionals make a lasting impact in their communities. We provide tail-wagging branding solutions, including logo design, websites, and social media strategies, to streamline your pet-centric business. Our goal is to support you with sound strategies, expert consulting, and eye-catching design, so you can confidently attract the right clients and leave a positive first impression. Trust Petfluence as your ally and trusted source for all your pet-centric marketing and design needs!

our vision

We envision Petfluence making a name for itself by showing our grasp on what matters most to your business. Most design firms tackle their marketing via broader means, whereas we value narrowing down our focus to personalize your own mission and brand. Our vision is to be ally that empowers pet professionals to thrive within their own industry. While we are humble people at hearts, we can and will confidently admit that we have the means to boost and elevate your branding to the next level because we believe in balancing visual design, storytelling strategies, and consistent plans to help busy pet professionals.
Photo of Petfluence Co-Owner Jasmine Decelle
Owner, Designer, Corgi Enthusiast

Jasmine Decelle

Put Jasmine at gunpoint and demand she pick a favorite between dogs and cats and we will probably be mourning the loss of Petfluence’s energetic, bubbly owner!

Jasmine is a lifelong enjoyer of all things pets and all things graphic design, creating the perfect mix that you see here within Petfluence. Born and raised in Central Florida, she has always had more furry friends than you can count on one hand. Kitties, puppies both young and old, even a few birds that kept her up late at night… you name it! 

Today, she owns and operates Decelle Branding, a broader marketing business that helps businesses of many different fields find success in their branding and story. Digital marketing is her bread and butter, and she is excited to narrow down her focus and help pet professionals get to their tail-wagging best. She has over two decades of graphic design experience and close to a decade in professional experience, and she also serves as the Secretary of the Executive Board for Pace Center of Girls.

She is currently the momma to four animals: Parker the devil Corgi, Flash the old, slow Bassett, and our pure white ball of pudge and fluff, Piggy.

Photography Credit: A-Style

Photo of Petfluence Co-Owner Justin Decelle
Owner, Copywriter, Flash’s #1 Fan

Justin Decelle

Justin is less hesitant to admit his love for dogs will always rise to the top, but he has a soft spot for furry creatures of all shapes and sizes all the same. He’ll be safe at gunpoint at least!

Justin is also a long-time pet owner. From his childhood and teenage days in southern, coastal Mississippi to now, he has always had an animal to call his own – and he expects he’ll have pets until he is too old to care for one. He is excited to use Petfluence’s laser focus on pet professionals as a way of displaying his love for storytelling and weaving narratives for his clients. 

As the team’s primary copy and content writer, he is ready to weave tales that paint a picture on why your business is vital to the pet community. Whether it’s social media, blog posts or the text on a website, you can rest assured that Justin will stop petting Parker or Flash for a few minutes to write something captivating and true to your brand. 

Ready to get started?

packages for every pack

We’re ready to serve you for the long haul. What does that mean, you might ask. Our answer — we want to be your one-stop shop for anything digital marketing or branding. Selecting one (or more!) of our bundles lets us do exactly that. 

Take a look for yourself and see what all we can do for you and your business!

Photo of Happy Golden Labrador Looking At Screen